Marketing, Growth & Revenue Executive
Bruno Gomes
“Without meaning, performance is luck.”
20+ years connecting strategy, customers, data and execution.
About
Marketing, growth and revenue executive, and author of CMO – Chief Meaning Officer. For more than 20 years I have connected strategy, customers, data and execution.
I believe a brand's strength lies in the coherence between what it promises, what it delivers and the decisions it makes.
My principle: before any recommendation, I ask what the business gains and what the business's customer gains. If the second answer is “nothing”, the recommendation is dropped.
Selected results
7.5x
Lingopass monthly revenue, with a B2B go-to-market built from scratch
+600%
revenue from Zupper's owned channels in 30 months
3.8% → 36.5%
share of Grupo Kontik bookings driven by marketing
R$ 100M+ (BRL)
in sales within 18 months on Mega Polo Moda's B2B marketplace
R$ 18M
in qualified pipeline in 5 months at Inovents
200x
ROI on the BTG Pactual Digital launch
−33% / +34%
CAC and ARPU, respectively, at Leiturinha
R$ 600M+
per year in media portfolio under governance
Experience
2026–present
Head of Marketing
Leiturinha (Sandbox Group)
Acquisition efficiency and revenue per customer, driven by data, attribution and Marketing Operations.
2021–2026
CMO
Grupo Kontik (Zupper, Kontrip, Kontik Business Travel, Inovents)
Group-wide marketing, growth and RevOps, accountable for strategy, teams, investment, processes and results.
2019–2021
Chief Marketing, Growth & Revenue Officer
Lingopass
Business model pivot and a B2B go-to-market built from scratch.
2016–2019
Head of Digital, Growth & Marketplace
Mega Polo Moda
B2B marketplace built from scratch, break-even in 15 months.
2012–2016
VP of Digital Strategy & Performance, Americas
ESV Digital
Governance of a media portfolio above R$ 600M per year.
2012–present · BGO2 Inteligência Digital · Founder · Growth consulting
Book
CMO – Chief Meaning Officer
O Executivo de Marketing Disputado por Grandes Visionários na Era da IA
I wrote this book to put people back at the center of marketing decisions. Technology expands what we do; meaning defines why we do it.
How I can help
- 01
Advisory board and board advisor
- 02
Fractional CMO
- 03
Executive mentoring
- 04
Keynotes and workshops
Marketing with meaning · Growth and revenue · AI in marketing · Marketing leadership
Education
- B.S. in Business Administration, Marketing — National American University (USA)
- Executive MBA in Digital Business Management — Digital House
- Branding program
- Specialization in People Management
Languages: Portuguese (native), English (fluent)
Let's talk
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